Here's the design challenge (turnaround time 4 days):
For the first portion of this challenge, you will be empowered to create high-level brand guidelines for Copia. These guidelines can include but do not have to be limited to:
Tone of voice
Color palette
Typestyle/font pairing
Image style/photography
The second challenge portion is to apply the brand guidelines you created to 2~3 key design pieces, such as a poster, impact report, billboard, social media campaign — the possibilities are endless!
Deliverables should be in a single PDF document and demonstrate your process from start to finish (e.g., notes, sketches, explanation, examples).