Digital Marketing Executive

West Dean, Sussex (PO18 0QZ) / Bloomsbury, London

Permanent | Full Time | £26,000 per annum + salary increase opportunity after probation

West Dean is not just a place to work- it’s a place to create, inspire and grow.

From the rolling landscapes of the South Downs National Park to the cultural heart of Bloomsbury, West Dean brings together arts, design, craft, conservation, hospitality and heritage across two remarkable campuses.

In Sussex, the 6,350-acre West Dean Estate is home to West Dean College, award-winning gardens, heritage glasshouses, a kitchen garden, tranquil parkland walks, a Tapestry Studio and historic staterooms hosting exhibitions, events and private functions.

In London, our Bloomsbury campus houses the prestigious KLC School of Design, surrounded by world-class museums, galleries and theatres.

Together, our campuses offer a unique blend of creativity, education, heritage and visitor experience- and we’re looking for a talented Digital Marketing Executive to help bring that story to life online.

About the Role

This is an exciting entry-level opportunity for someone looking to build a career in digital marketing within a collaborative and creative environment.

As Digital Marketing Executive, you’ll work closely with the Digital Marketing Manager and wider marketing team to support campaigns that drive student recruitment, commercial activity, brand awareness, audience engagement and customer journey improvements.

You’ll gain hands-on experience across multiple digital channels, including website content and optimisation, SEO and UX, email marketing, paid digital campaigns, analytics and reporting, and content creation.

This is a varied and practical role where no two days are the same. You’ll help improve digital experiences, analyse campaign performance, test new ideas and contribute to meaningful marketing activity across the organisation.

What You’ll Be Doing

You’ll support a broad range of digital marketing activity across the organisation, including:

• Designing and optimising website content to improve engagement and conversion
• Supporting website improvements, enhancements and development projects
• Applying SEO and UX best practice, including keyword research and A/B testing
• Creating engaging content for websites, digital advertising and email campaigns
• Producing visual assets using Canva, Adobe Photoshop, InDesign, Premiere Pro or similar tools
• Supporting Google, Meta and LinkedIn advertising campaigns
• Creating and optimising email marketing campaigns and automated journeys
• Tracking campaign performance including open rates, click-throughs and website KPIs
• Analysing customer journeys and user behaviour using Google Analytics and other tools
• Monitoring online reviews and competitor activity
• Keeping up to date with digital marketing trends and best practice

About You

We’re looking for someone who is enthusiastic about digital marketing and excited to learn.

You may be early in your career, but you’ll already have practical exposure to areas such as SEO, website usability, email marketing, social media, paid media or analytics.

You’ll also bring:

• Strong organisational skills and attention to detail
• Excellent written communication and copywriting ability
• Confidence managing multiple projects and deadlines
• A positive, proactive attitude
• A collaborative approach with the ability to work independently
• A genuine interest in digital audience engagement and customer experience

Essential Experience & Skills

• Understanding of SEO best practices and UX principles
• Experience using analytics tools such as Google Analytics, SEMrush or Google Search Console
• Experience with CMS platforms and email marketing systems
• Familiarity with accessibility, GDPR and digital best practice
• Experience creating content using Canva or Adobe Creative Suite
• Strong analytical and problem-solving skills
• Degree in marketing, communications or a related field

Desirable

• Experience coordinating paid digital campaigns
• Basic HTML and CSS knowledge

What We Offer

• £26,000 salary with opportunity for increase after probation
• 35-hour working week, Monday to Friday
• 33 days holiday inclusive of bank holidays
• Opportunity to work across our Sussex and London campuses
• A collaborative, creative and supportive working environment
• The chance to contribute to one of the UK’s most distinctive cultural institutions

Additional Information

• Applications are welcomed from candidates wishing to be based at either our Sussex or London sites, with some travel required
• Sponsorship is not available for this role
• Applicants must have the Right to Work in the UK
• Interviews will be conducted on a rolling basis, so early applications are encouraged

Apply Now

If you’re passionate about digital marketing and looking for an opportunity to develop your skills in a truly inspiring environment, we’d love to hear from you. Apply now via our careers site.